Every customer research issue has its own unique challenges and objectives.  As with any project, you need to bring the right tools to the job.

The research technique or techniques you pick should best suit the research objectives.

Sage Projections has knowledge of and experience with most forms of quantitative and qualitative research. These include:

-Conjoint Analysis     -Usage & Attitude     -Comprehension & Reaction

-Max Diff     -Tracking Studies     -User Segmentation     -Focus Groups

-Awareness Studies     -In-depth Interviews     -Online Interviews

-Video Diary Studies     -Crowd Think Testing     -Internet Home Usage Testing

And many more . . . .